This article explains how cannabis marketing has shifted rapidly toward the digital realm as a result of the COVID-19 pandemic, and explains how one cannabis retailer has evolved their marketing strategy to thrive in the era of online ordering, delivery, and curbside pickup. The author represents PrograMetrix, a Seattle-based programmatic advertising agency that specializes in helping cannabis, CBD, and hemp brands run compliant digital ad campaigns.

The post Advertising a Cannabis Business Through the Pandemic appeared first on Cannabis Industry Journal.

The 2019 Canadian federal election came to an end last night, with Justin Trudeau once again coming out on top, winning the mandated to return to Ottawa as our Prime Minister, albeit this time with a minority government. So with the Liberals staying in power for a second term, does that mean it’s business as […]

The post Canadian Federal Election 2019: What Trudeau’s minority win means for cannabis appeared first on Cannabis News | Lifestyle Tips | Expert Opinions | Stocks.