In recent years, the shift from prohibition towards legalisation has turned the cannabis industry into one of most hotly tipped growth sectors of the economy. Not even counting recreational use, the market for medical cannabis alone is predicted to be worth $40 billion by 2025
Touted as having potential for treating numerous health conditions, even including cancer, it’s no surprise that cannabis products have gained widespread popularity as sleep aids. But whilst there are plenty of anecdotal accounts that cannabis can improve sleep, the science is less clear.
Despite this ‘evidence gap’, entrepreneurs and startups have seized on this opportunity to introduce a dizzying range of cannabis products marketed as sleep solutions.
So, what does it mean for consumers when marketing claims drowns out the scientific evidence supporting cannabis as a sleep aid? Let’s take a look at some of the facts behind the hype.